Pembuat UTM

Buat URL pelacakan UTM untuk kampanye pemasaran Anda

Alat Media Sosial

Cara Menggunakan Pembuat UTM

  1. 1Masukkan URL halaman landing kampanye Anda
  2. 2Isi Sumber Kampanye (misal "google" atau "newsletter")
  3. 3Isi Medium Kampanye (misal "cpc" atau "email")
  4. 4Tambahkan Nama Kampanye dan klik Buat URL

Tentang Pembuat UTM

Buat URL pelacakan UTM untuk kampanye pemasaran Anda.

Fitur Utama Pembuat UTM

  • Fast and accurate Utm Builder processing
  • No installation required — works in browser
  • Free to use with no limitations
  • Privacy-focused — data never leaves your device
  • Mobile and desktop compatible
  • Instant results with live preview

Contoh

Track an Instagram ad campaign

Identify traffic from a specific Instagram ad set in GA4.

Input

URL: https://example.com/sale | source: instagram | medium: paid_social | campaign: summer_sale_2025

Output

https://example.com/sale?utm_source=instagram&utm_medium=paid_social&utm_campaign=summer_sale_2025

Track a newsletter CTA

Distinguish clicks from the newsletter header vs. footer CTA.

Input

URL: https://example.com/blog | source: newsletter | medium: email | campaign: may_digest | content: header_cta

Output

https://example.com/blog?utm_source=newsletter&utm_medium=email&utm_campaign=may_digest&utm_content=header_cta

Kasus Penggunaan Umum

  • Professional Utm Builder tasks
  • Quick everyday calculations
  • Educational purposes and learning
  • Business and workplace productivity
  • Personal projects and hobbies
  • Tracking QR code scans from offline print materials

Pemecahan Masalah

Unexpected results

Solusi

Double-check your input format and ensure all required fields are filled correctly.

Tool not working

Solusi

Clear browser cache and refresh. Ensure JavaScript is enabled.

utm_term and utm_content look the same in reports

Solusi

utm_term is for paid search keywords; utm_content distinguishes different ad creatives or links within the same campaign. Use them for different purposes.

Pertanyaan yang Sering Diajukan

Untuk apa parameter UTM digunakan?

Parameter UTM adalah tag yang ditambahkan ke URL yang memberi tahu Google Analytics dari mana tepatnya lalu lintas Anda berasal.

Apakah kolom Term dan Content wajib diisi?

Tidak. Source, Medium dan Campaign Name adalah tiga kolom yang wajib diisi. Term digunakan untuk pencarian berbayar; Content untuk membedakan beberapa iklan.

Should I use UTM links on my own website's internal links?

No. Using UTM parameters on internal links can overwrite the original traffic source in Analytics, making your data inaccurate. UTMs are for external links only.

How many UTM parameters do I need?

At minimum use utm_source and utm_medium. Add utm_campaign for campaign-level reporting. utm_term and utm_content are optional and used for deeper analysis.

Are UTM parameters case-sensitive?

Yes! "Facebook" and "facebook" appear as separate sources in Google Analytics. Establish a naming convention (all lowercase is recommended) and stick to it.