Engagement Rate Calculator

Calculate your social media engagement rate instantly

Social Media Tools

How to Use Engagement Rate Calculator

  1. 1Select your social media platform
  2. 2Enter your total follower count
  3. 3Enter the total likes, comments and shares for the posts you want to analyse
  4. 4Enter the number of posts included, then click Calculate

Frequently Asked Questions

What is a good engagement rate?

It varies by platform and audience size. On Instagram, 1–3% is average; above 6% is excellent. On TikTok rates can be higher. Micro-influencers (under 10K followers) typically see higher rates than mega-influencers.